Cartwright King

This is one of many law firms we have helped over time. Cartwright King are a bit different though as they are the first point of contact when people find themselves in serious trouble. The process as always, led us to explore the best way to verbalise their approach and skillset at handling the most complicated circumstances. We wanted to ensure a honest and human feel both through the written narrative and the visual one. A playbook was created, guidance to web design shared and a range of brand rollout developed.